For the past few days, I've been working on my crowdfunding campaign to arrange tuition money for MakeGamesWithUs Summer Academy. After the initial pace of contribution slowed sown, I started cold emailing people to tell them about the campaign and ask them for funds.
First few mails got a good response and some guys contributed to it. I was ecstatic to see that and began to think that I've found a solution and if I continue doing this, I may very well be on my way to hit the target in time. This increased enthusiasm saw me making huge lists of random people everyday and sending them a beautifully crafted mail to ask for their help.
I stayed up late at nights to send mails and used to sleep thinking that I am going to wake up to see a huge change in the contributions next day. Day 1 passed, no contribution. Day 2, no change. Day 3, $50! Day 4, again nothing. Wait a minute, this can't be a coincidence. How is there such a slump after the initial rush? Why have people suddenly stopped listening to me?
I began to think of reasons about what might be wrong. After hours of thinking and brainstorming, I came to the conclusion that this was not the right method. I confused 'beginner's luck' for a pattern. And now in hindsight, I feel how stupid I was to think that people will contribute just by seeing my mail. As if they had been waiting for this moment for all their life and would just take out their credit cards to contribute to my campaign. A big mistake and more importantly, loss of few crucial days.
There are still 27 days left in my campaign and I need to device a different strategy if I want to succeed. Let's see what can I come up with. Good night fellas :)
First few mails got a good response and some guys contributed to it. I was ecstatic to see that and began to think that I've found a solution and if I continue doing this, I may very well be on my way to hit the target in time. This increased enthusiasm saw me making huge lists of random people everyday and sending them a beautifully crafted mail to ask for their help.
I stayed up late at nights to send mails and used to sleep thinking that I am going to wake up to see a huge change in the contributions next day. Day 1 passed, no contribution. Day 2, no change. Day 3, $50! Day 4, again nothing. Wait a minute, this can't be a coincidence. How is there such a slump after the initial rush? Why have people suddenly stopped listening to me?
I began to think of reasons about what might be wrong. After hours of thinking and brainstorming, I came to the conclusion that this was not the right method. I confused 'beginner's luck' for a pattern. And now in hindsight, I feel how stupid I was to think that people will contribute just by seeing my mail. As if they had been waiting for this moment for all their life and would just take out their credit cards to contribute to my campaign. A big mistake and more importantly, loss of few crucial days.
There are still 27 days left in my campaign and I need to device a different strategy if I want to succeed. Let's see what can I come up with. Good night fellas :)